Under our corporate motto of Passion with Sincerity (our value), we will achieve Three Well beings (our vision) and realize an abundant and affable future(our mission).
This is our management philosophy — “Shaping an abundant and affable future for the world” — embodied.This is our raison dʼêtre — our purpose.
Our management philosophy of “Shaping an abundant and affable future for the world” is based on our desire to realize an abundant and affable future that goes beyond material wealth for all people and things we engage with through our business—our customers, our business partners, and the local communities around the world, and the global environment. We hope that what we create will lead to an abundant and affable future filled with richness of the mind in peopleʼs life and environment.
Our vision—Three Well-beings—is our roadmap to realize an abundant and affable future. The first well-being focuses on hygiene. We will make hygiene products accessible, inspire good habits in people, protect people’s health and realize an inclusive society in every community. The second is life. We will provide services that enhance lifestyles,improve the quality of life and enable people to lead happy and enriching lives. The third is regeneration. We will actively conserve the environment and regenerate the earth back into a planet with abundant nature where diverse organisms coexist and thrive.
Our founding spirit “Passion with sincerity leads to greatness” serves as the unchanging value in all decisions and actions we make and take. Each and every employee will continue to take on challenges everyday with passion and sincerity in mind to help people around the world realize abundant and affable lives.
