Promotion of multi-category business expansion

The Daio Group established local companies in Thailand, China, and Indonesia in 2011, 2012, and 2014 respectively, for the production and sales of baby diapers. Further, in 2020, we acquired production companies through M&A in Turkey and Brazil. We have been steadily expanding our business overseas through local production, marketing, and sales operations based in the above regions. We are now selling baby diapers in around 30 countries, and by leveraging our sales channels for baby diapers, we intend to expand into other product categories, including feminine care products, adult diapers, and household paper in overseas markets. With a view to establishing new business bases overseas, we will promote efforts toward accelerating our business to achieve our management philosophy of “Shaping an Abundant and Affable Future for the World.”

China

Drive overseas business growth by expanding into multiple product categories, building on our high-quality and high-value-added baby diapers
Enhance product portfolio of feminine care products as well as moisturizing tissues and other high-value-added products in the household paper category
Continue product development reflecting the voices of local consumers

Baby care

Feminine care

Household paper

Thailand and Indonesia

Expand product lineup according to sales area and strengthen e-commerce channels

Baby care

Feminine care

Wet wipes

Turkey

Expand business by export development, taking advantage of the strategic location
Strengthen the GOO.N brand and sales of baby care products

Baby care

Brazil

Develop products by leveraging Daio Paper’s technical strengths and development capabilities
Expand sales channels and enhance export utilizing the network of Marubeni, our joint venture partner

Household paper

Baby care

Feminine care